Buybox Auto-Pricing

Automate pricing to win the Takealot Buybox

Winning the Buybox is one of the most important things you can do to increase sales on Takealot. Set your minimum and maximum price for each product and let Palmetrics deal with the rest to win the Takealot Buybox.

Choose your frequency

Choose from Standard, Medium or High frequency depending on how competitive a product is. The trackers update every 20, 10 or 6 minutes respectively.

Balance profit vs sales

When there is less competition, your price will automatically be set to your as close to your maximum price as possible so you don't lose out on your profit unnecessarily, while maintaining the winning position.

Dynamic margins

Takealot's algorithm is dynamic, varying from product to product. The exact margin percentage required to win as a lead-time offer against an in-stock offer is not always the same, and so Palmetrics' auto-pricing continuously tests and determines the ideal margin to win the buybox.

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Advanced pricing strategies

Palmetrics can automatically reset your price to your max and freeze auto-pricing updates for a configurable time period when a product has reached it's minimum price, or each morning. This could result in your competition increasing their price, which resets the cycle and maximises profits.

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Price comparison history

Visualise your price vs the buybox winner's price for up to 2 weeks. This allows you to analyse and adjust your min and max prices to remain competitive, with actionable insights.

Activity logs

We track each price change to show you why, when and how we're keeping you in the winning spot. Keep track of the old price, new price, competing prices, configured min & max prices, offer count and more for each automated action.

Unbeatable track record

Palmetrics launched on July 30, 2020. The auto-pricing system has been continuously updated since then, so you can rest assured that the system works for every situation. We're always monitoring changes to keep up-to-date with the latest requirements, so you don't have to.

Try it out for free

Free trial for 30 days including 10 standard frequency buybox trackers.

Free plan available for small businesses, learn more.