Fastest Delivery Buybox

When you're the only in-stock offer on a listing, you can have the most expensive price and still win the "Fastest Delivery" buybox. This setting lets you configure how much more expensive you'd like to be compared to the cheapest lead-time competitor.

How does it work?

You set a percentage that determines how much higher your price can be relative to the cheapest lead-time competitor while still winning the Fastest Delivery buybox. This allows you to maximise your profit margin in situations where you have a delivery speed advantage.

How do I configure it?

This setting is applied globally to all products and can be configured on the Settings page.